UX/UI design for the mobile social application Ello. The user interface ensures a clear and quick navigation when it comes to creating an account, logging in, or adding videos to favorites or specific lists, always allowing the user to focus on the videos.
Once the audience and functionalities were defined for the website, the mobile project went through the following stages:
- Usage context identification and technical, spacial and temporal conditions analysis.
- Content lists and navigation maps.
- Wireframes and mock-ups.
- Design of icons, textures, icons and other graphic elements.
- Interactive prototype development.
Ello is the greatest music video channel online in Russia and has became a key player in the Russian music business. The videos of the leading Russian artists are reproduced in this channel and also on the Ello.tv.
Visit the beta version of the site here.
Appart from the mock-ups and the assets, a UI Technical Guide was also handed in to developers.